the passion economy journey method inspires people to rethink the economy from sustainable lifestyles, leadership, business models, culture, communication, products and services to promote regenerative economies — innovative life-centric mindset

I. the passion economy journey awakens protagonists
by guiding through the way regenerative ecosystems work to integrate personal and professional lives, to discover deeper connections within communities and to develop strategic mindset to create a more meaningful life and to turn projects into reality, engaging personal and business practices that contribute to a more sustainable economy
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the transition from a linear to a regenerative supply chain is a decentralization movement; every economic agent becomes a protagonist - we're all retailers, influencers, media, consumers, producers
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ecosystem building begins by awakening protagonists who, inspired by nature's principles, act as agents of regenerative economies
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II. the passion economy journey begins with a word
which activates intuition to capture sensitive data by the connection with people, stories, experiences and places;
throughout the journey, a network of knowledge is built, including behaviors, social movements and trends, aligned with the transition to regenerative economies
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these learnings, initially experimental and conceptual, become practical habits that gradually integrate into the lifestyle and culture of the protagonists in their journeys —individuals, work teams, companies and other economic agents
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III. the passion economy journey celebrates belonging
for enthusiasts of lifelong learning and the materialization of
authentic innovation by setting clear goals — projects aligned with regenerative economies — and actively sharing learnings as well as collaborative, creative and authentic innovation;
celebrating materializations is a key part of the journey, nurturing a continuous, community-driven approach to learn and evolve